{"title":"Prom Dresses","description":"\u003cp\u003eThe \u003cstrong\u003eprom dress\u003c\/strong\u003e is the one you'll remember in every photo — and FashionAxe carries the full range, from floor-sweeping gowns to short party styles, in every colour and finish. Most under $80, with new prom dresses landing every week.\u003c\/p\u003e\n\u003ch2\u003eShop prom dresses by colour\u003c\/h2\u003e\n\u003cp\u003eFind your shade in \u003ca href=\"\/collections\/black-prom-dresses\"\u003eblack\u003c\/a\u003e, \u003ca href=\"\/collections\/red-prom-dresses\"\u003ered\u003c\/a\u003e, \u003ca href=\"\/collections\/pink-prom-dresses\"\u003epink\u003c\/a\u003e, \u003ca href=\"\/collections\/blue-prom-dresses\"\u003eblue\u003c\/a\u003e, \u003ca href=\"\/collections\/white-prom-dresses\"\u003ewhite\u003c\/a\u003e and \u003ca href=\"\/collections\/corset-prom-dresses\"\u003ecorset\u003c\/a\u003e prom styles.\u003c\/p\u003e\n\u003ch2\u003eLong \u0026amp; short prom styles\u003c\/h2\u003e\n\u003cp\u003eGo dramatic in a floor-length \u003ca href=\"\/collections\/maxi-dress\"\u003emaxi\u003c\/a\u003e gown, or dance-ready in a \u003ca href=\"\/collections\/mini-dresses\"\u003emini\u003c\/a\u003e. Shop \u003ca href=\"\/collections\/sequin-dresses\"\u003esequin\u003c\/a\u003e, \u003ca href=\"\/collections\/satin-dress\"\u003esatin\u003c\/a\u003e, \u003ca href=\"\/collections\/corset-dresses\"\u003ecorset\u003c\/a\u003e and \u003ca href=\"\/collections\/tulle-dresses\"\u003etulle\u003c\/a\u003e finishes, with \u003ca href=\"\/collections\/split-dress\"\u003ethigh-split\u003c\/a\u003e and \u003ca href=\"\/collections\/backless-dresses\"\u003ebackless\u003c\/a\u003e details for extra drama.\u003c\/p\u003e\n\u003ch2\u003eProm, formals \u0026amp; pageants\u003c\/h2\u003e\n\u003cp\u003eThese gowns work well beyond prom — wear them to formals, pageants, galas and \u003ca href=\"\/collections\/homecoming-dresses\"\u003ehomecoming\u003c\/a\u003e. For strict dress codes, see our \u003ca href=\"\/collections\/formal-dresses\"\u003eformal dresses\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch2\u003eHow to style a prom dress\u003c\/h2\u003e\n\u003cp\u003eLet the gown lead — add heeled sandals, a small clutch and one statement jewellery piece. Keep hair simple to show the neckline, whether it's sweetheart, halter or one-shoulder.\u003c\/p\u003e\n\u003ch2\u003eProm dress FAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWhen should I buy my prom dress?\u003c\/strong\u003e Aim for 6–8 weeks before prom to allow time for shipping and any alterations, and to get first pick of the season's styles.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShould a prom dress be long or short?\u003c\/strong\u003e Both work — long gowns read formal and dramatic, while short and midi styles are easier to dance in. Match it to your prom's dress code and your comfort.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow much are prom dresses at FashionAxe?\u003c\/strong\u003e Most prom dresses are under $80, with new styles added weekly and free shipping over $60.\u003c\/p\u003e","products":[{"product_id":"velvet-spaghetti-strap-corset-ruched-high-split-mermaid-maxi-gown","title":"Velvet Spaghetti Strap Corset Ruched High Split Mermaid Maxi Gown","description":"\u003cp\u003eA floor-length mermaid gown in plush velvet with a fitted, structured line.\u003c\/p\u003e\u003cp\u003eA square neckline sits on thin spaghetti straps above a corset-style midsection with vertical boning seams. Center-front ruching drapes the skirt, opened by a high side slit.\u003c\/p\u003e\u003cp\u003eMade for formal evenings, galas, and black-tie events.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eVelvet finish\u003c\/li\u003e\n\u003cli\u003eCorset waist with boning seams\u003c\/li\u003e\n\u003cli\u003eCenter-front skirt ruching\u003c\/li\u003e\n\u003cli\u003eHigh side slit\u003c\/li\u003e\n\u003cli\u003eFloor-length mermaid hem\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"BLUE \/ XS","offer_id":67599610249508,"sku":"BLUEXSGWN106430LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLUE \/ S","offer_id":67599610282276,"sku":"BLUESGWN106431LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLUE \/ M","offer_id":67599610315044,"sku":"BLUEMGWN106432LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLUE \/ L","offer_id":67599610347812,"sku":"BLUELGWN106433LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLUE \/ XL","offer_id":67599610380580,"sku":"BLUEXLGWN106434LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLACK \/ XS","offer_id":67599610413348,"sku":"BLACKXSGWN106435LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLACK \/ S","offer_id":67599610446116,"sku":"BLACKSGWN106436LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLACK \/ M","offer_id":67599610478884,"sku":"BLACKMGWN106437LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLACK \/ L","offer_id":67599610511652,"sku":"BLACKLGWN106438LLA","price":71.99,"currency_code":"USD","in_stock":true},{"title":"BLACK \/ XL","offer_id":67599610544420,"sku":"BLACKXLGWN106439LLA","price":71.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/5586\/7684\/files\/05002-1428_1_fe4d41e9-32bd-4c6a-bc2b-f4408eed6df4.jpg?v=1790908455"},{"product_id":"glitter-spaghetti-strap-v-neck-ruched-high-split-cross-back-maxi-dress","title":"Glitter Spaghetti Strap V-Neck Ruched High Split Cross Back Maxi Dress","description":"\u003cp\u003eThis glitter-knit spaghetti-strap maxi uses a wrap V-neck, body ruching, and a high slit.\u003c\/p\u003e\u003cp\u003eSurplice bodice draping continues into horizontal gathering across the waist and hips; the slim column falls floor-length with a thigh-high opening and an all-over metallic shimmer on the stretch surface.\u003c\/p\u003e\u003cp\u003eIt is ready for evening parties, formal events, and cocktail nights that want a sparkling long column.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSurplice V-neck\u003c\/li\u003e\n\u003cli\u003eThin spaghetti straps\u003c\/li\u003e\n\u003cli\u003eHorizontal body ruching\u003c\/li\u003e\n\u003cli\u003eAll-over glitter finish\u003c\/li\u003e\n\u003cli\u003eHigh slit floor-length hem\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"PURPLE \/ S","offer_id":67599656059172,"sku":"PURPLSMXDR106921LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"PURPLE \/ M","offer_id":67599656091940,"sku":"PURPLMMXDR106922LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"PURPLE \/ L","offer_id":67599656124708,"sku":"PURPLLMXDR106923LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"NATURAL \/ S","offer_id":67599656157476,"sku":"NATURSMXDR106924LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"NATURAL \/ M","offer_id":67599656190244,"sku":"NATURMMXDR106925LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"NATURAL \/ L","offer_id":67599656223012,"sku":"NATURLMXDR106926LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"BROWN \/ S","offer_id":67599656255780,"sku":"BROWNSMXDR106927LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"BROWN \/ M","offer_id":67599656288548,"sku":"BROWNMMXDR106928LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"BROWN \/ L","offer_id":67599656321316,"sku":"BROWNLMXDR106929LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"HUNTER \/ S","offer_id":67599656354084,"sku":"HUNTESMXDR106930LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"HUNTER \/ M","offer_id":67599656386852,"sku":"HUNTEMMXDR106931LLA","price":56.99,"currency_code":"USD","in_stock":true},{"title":"HUNTER \/ L","offer_id":67599656419620,"sku":"HUNTELMXDR106932LLA","price":56.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/5586\/7684\/files\/05002-6756_1_66fbc04b-bb18-4996-ace9-daecdfcfc175.jpg?v=1790908458"},{"product_id":"satin-deep-v-neck-long-sleeve-feather-trim-high-split-midi-dress","title":"Satin Deep V-Neck Long Sleeve Feather Trim High Split Midi Dress","description":"\u003cp\u003eA slim midi dress with long sleeves and a high side slit.\u003c\/p\u003e\u003cp\u003eSatin-look fabric shapes a high round neck with a plunging mesh V inset scattered in rhinestones. Structured shoulders lead to crystal-banded cuffs finished in long feather fringe.\u003c\/p\u003e\u003cp\u003eBuilt for formal parties, cocktail hours, and evening events.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSatin-look finish\u003c\/li\u003e\n\u003cli\u003eRhinestone mesh plunge inset\u003c\/li\u003e\n\u003cli\u003eFeather-trimmed sleeve cuffs\u003c\/li\u003e\n\u003cli\u003eHigh side slit\u003c\/li\u003e\n\u003cli\u003eAnkle-grazing midi length\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"S \/ Red","offer_id":67599663399204,"sku":"SREDMDDR106470LLA","price":107.99,"currency_code":"USD","in_stock":true},{"title":"M \/ Red","offer_id":67599663431972,"sku":"MREDMDDR106471LLA","price":107.99,"currency_code":"USD","in_stock":true},{"title":"L \/ Red","offer_id":67599663464740,"sku":"LREDMDDR106472LLA","price":107.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/5586\/7684\/files\/sparkly-rhinestone-sheer-mesh-feather-trim-long-sleeve-split-evening-maxi-dress-red-1_859cdd96-2ca2-488a-bfd4-a18076b22cb6.jpg?v=1790908457"},{"product_id":"sequin-sweetheart-spaghetti-strap-fit-and-flare-skater-mini-dress","title":"Sequin Sweetheart Spaghetti Strap Fit and Flare Skater Mini Dress","description":"\u003cp\u003eThis sequin fit-and-flare mini dress pairs a fitted bodice with a flared skater skirt.\u003c\/p\u003e\u003cp\u003eThin spaghetti straps and a structured sweetheart neckline sit above a cinched waist. 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